Weekly CEO News from Richard Ingram
August 2014
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What’s the line between an employee and an independent entrepreneur? With recent lawsuits, businesses that rely on contractors and franchisees are under fire – and may need to change up their entire business models. On Wednesday, the Ninth Circuit Court

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There is a difference between “promoting to” and “influencing” users to download your mobile app — a massive one. Promoting to users doesn’t put your app on the path for massive downloads. There’s just too much noise in the market

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President Obama is now back at the White House, but as he even discovered on his vacation to Martha’s Vineyard, events — especially international ones — are still dictating his presidency. In fact, that’s largely been the story of his

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Bloomberg’s Michael J. Moore reports that Goldman Sachs is raising salaries for junior bankers by about 20 percent, giving the typical associate a pay raise of about $15,000. Bank of America has followed suit, and JPMorgan Chase is considering doing the same.

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In his book Ultimate Guide to Pay-Per-Click Advertising, internet marketing expert Richard Stokes helps you master advanced search engine strategies from top search engine marketers to increase your sales. In this edited excerpt, the author explains his six-step process for choosing

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Yahoo is trying to make it easier for small businesses to take their operations online. This week, Yahoo unveiled Yahoo Stores, the next generation of the company’s e-commerce platform, which is designed to help anyone start and grow a business

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The advertising industry is a fluid one with many advertisers being catered for by many providers. As such, it only makes sense that agencies and advertisers constantly benchmark the performance of providers. There are three main methods for testing retargeting

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To the typical fan, college sports will look much the same. The football field will still be 100 yards and a 3-pointer will still be worth, well, 3 points. But off the field, significant changes are underway. On Thursday, the

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Few app developers can lay claim to winning praise from Steve Jobs. Ashish Toshniwal is one of them–he received an email from the man himself. In 2010 the CEO of Y Media Labs helped launch the handwriting app Montessorium, which impressed Jobs so much he

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