President Trump has demonstrated extraordinary hostility towards the news media, calling it the “opposition party” and refusing to allow journalists from The New York Times (NYSE:NYT) in particular to attend a White House briefing.

However, it appears his actions are benefiting the NYT stock price. At least, we see a correlation with the constant slander and NYT.

These events, combined with what we view as solid fundamentals and a competitive industry position, present a unique chance to buy NYT.

Recent Events Highlighted

On Feb. 24, President Trump called journalists “the enemy of the people.” According to President Trump, The New York Times, CNN and other organizations anonymously publish sourced reports that reflect poorly on him. President Trump took to Twitter last Friday, claiming “FAKE NEWS media knowingly doesn’t tell the truth.”

Slander Boosts NYT Share Price

Although the NYT has been one of President Trump’s main targets for disapproval since he was elected, his criticism of the organization has not had a negative impact on its share price. In fact, it has done just the opposite. According to Bloomberg, during the run-up to the election in 2016, NYT stock struggled and was down almost 17 percent. Since President Trump’s election, however, NYT stock is up nearly 40 percent.

(Nasdaq.com)

Strong Q4 Results

Data shows that the NYT’s fourth-quarter results, reported on Feb. 2, indicate that while the newspaper’s print business continues to decline, the number of digital subscribers has increased, following interest in the recent election.

Total revenue dropped 1 percent in the past year to $439.7 million, and fourth-quarter print advertising revenue fell 20.4 percent as global ad spending continues to move toward online channels. On the other hand, the NYT’s digital advertising revenue increased 10.9 percent to $77.5 million, or 41.9 percent of the organization’s total advertising revenue–a 34.1 percent increase from the fourth quarter in 2015.

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