Amazon (AMZN) wants to be a part of every aspect of your life, and its latest move is just another step toward that goal. Last week, the company announced two new products in its Alexa line, in addition to some other updates.

Consumers already find the Amazon Echo, the first Alexa-fueled device, preferable to comparable Apple and Google devices, according to Argus Insights. So with two more options, Amazon’s position in the smart home industry will only get stronger.

Meet Amazon Tap and Echo Dot

The Amazon Tap has the same functionality as the Echo, but it’s a portable, battery-powered version. The battery lasts up to nine hours and lets you know when it’s about to run out of juice. The Tap doesn’t quite have the same far-field voice recognition as the Echo does, however. The reason why is it’s simply not practical for a battery-powered device to be using battery power to constantly “listen” for the “wake word.”

The Echo Dot, which is much smaller than the other two, has the far-field voice recognition but doesn’t have the full functionality of either the Echo or the Tap. You can use it to plug into other sound systems to provide better audio, use it as an alarm clock, get the weather, and more.

The Amazon Tap is available for anyone to pre-order, but the Echo Dot is currently available only to Prime subscribers. You can pre-order them for a late-March delivery.

The Fire phone flop was good for Alexa

This brings us, surprisingly, to the Amazon Fire phone — that silly novelty of a device that Amazon tried to sell at premium prices. It was never going to succeed. It was a mediocre phone, had a subpar app store (Amazon’s), and it required people to shift to AT&T to get the phone. (I know, I know. Apple did that, too, with its first iPhone. But with the smartphone market so saturated, why would anyone switch carriers for a phone that isn’t a million times better than all the other ones?)

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