All major financial euphoria episodes hold aspects in common. Among our favorite books on investing is John Kenneth Galbraith’s A Short History of Financial Euphoria. More than any other economist, we admire his understanding of the connection between the securities markets and the economy. Galbraith describes a speculative financial euphoria episode this way:1

Some artifact or some development, seemingly new and desirable captures the financial mind. The price of the object of speculation goes up. This increase and the prospect attract new buyers; the new buyers assure a further increase. Yet more are attracted; yet more buy; the increase continues. The speculation building on itself provides its own momentum.

In Galbraith’s view, the common denominators of speculative episodes are:

  • Extreme brevity of financial memory.
  • The specious association of money and intelligence.
  • Money as the measure of capital achievement. The acquisition of money is difficult. Accordingly, possession must be associated with some special genius.
  • Something new is in the world. In all speculative episodes, there is always an element of pride in discovering what is seemingly new and greatly rewarding.
  • Leverage gets attached to stocks and real estate.
  • They all crash. Galbraith explains: “This, invariably, will be a time of anger and recrimination.”
  • Are we in a speculative episode?

  • Investors have forgotten the technology stock crash of 2000-2003. Massive market capitalization is tied up in tech stocks, especially the FAANG stocks (Facebook, Amazon, Apple, Netflix and Google).
  • Mark Zuckerberg, Jeff Bezos, Tim Cook, Reed Hastings, and Larry Page are considered universally brilliant in the media and have blanketed magazine covers and daily TV coverage.
  • The high net worth of these executives is associated with genius.
  • Social media, online commerce, inventive electronic devices and algorithms applied to data mining are everywhere and look like a gold rush.
  • Commercial/residential property and building projects in tech heavy cities have been leveraged and look legendary. Seattle appears to be a center of this episode (thanks to Amazon) and our tech-based boom is exemplified by this chart which chronicles the issuance of driver’s licenses in King County:2
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