Competing Forces: Profitability And Growth – Part 2

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Video Length: 00:06:50

Questions I wanted to answer for my own business

How do you increase the value of your business?

What is most important for your business…high profitability or fast growth?

How can you be sure that what you measure matters most for the value of your business?

Competing forces: Profitability and Growth

Opposite forces can be complementary like in y?nyáng (??). Extremely high Profitability (Yin) reduces growth. Extremely high Growth (Yang) reduces profitability.

It is hard for a business to maintain the opposing forces of profitability and growth at maximum. If both forces are weak the business dies.

World Class Benchmarking measures a combination of profitability and growth which we call “Profitable Growth”. The Profitable Growth score explains how well a company maximizes and balances the two forces.